Welcome To Gene Larew Soft Plastic Baits

Gene Larew Bass Baits
Gene Larew Trout Baits
Bobby Garland Crappie Baits
High Tide Saltwater Baits
About Gene Larew
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So, what's new at Gene Larew?

Our 2009 catalog is available!

Gene Larew Lures is at it again ... more new and innovative action-packed baits! For bass anglers, the Biffle-O Lizard and Biffle-O Jr. offer the same never-stops-moving tail design of the original Biffle-O (pat. pend.). For crappie fishermen, the Stroll'R is the perfect slow-trolling bait for catching slabs.

Spring anglers can benefit from Tommy Biffle's win

8.5" Biffle-O Lizard
There's nothing like it. Nothing. Learn more

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More videos

Kevin Rogers: How to Rig the Slab Slay'R

Gene Larew 3-Legged Frog

Biffle in the Bath Tub

2.5" Bobby Garland Stroll'R

Stroll it. Troll it. Cast it. Jig it. Learn more.

Professional Crappie Angler Kevin Rogers gives tips for rigging the 3" Slab Slay'R. View the video.

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